UK fragrance and skincare brand owners Three Pears Brands has acquired three classic fragrance brands from Universal Toiletries Corporation.
WHO: Universal Toiletries Corporation Ltd is a UK-based manufacturer of personal care toiletries, fragrances, and cosmetics. Established in 2000, the companies own brand portfolio include lines acquired from Procter & Gamble and Revlon such as “Insignia – The All-Over Body Programme,” “Head Over Heels Premium Fragrances,” and “STAYCOOL,” one of the fastest growing Premium Oral Care Breath Freshener Sprays, sold in over 25 countries. They also hold exclusive distribution agreements of Fragrances and Toiletries products, with license holders of prestigious brands including Cristiano Ronaldo CR7, Judith Leiber More Is More Eau De Parfum, plus others.
Headquartered in the UK, Three Pears Brands has built a select portfolio of classic fragrances, skincare, and personal care products over the past 50 years, becoming one of the fastest-growing brand owners in the UK. Three Pears Brands currently has a portfolio of 12 brand including Cyclax 1896 skincare ranges, Nailoid Results, nail care and treatments, and Natural Classic Original Henna Hair Treatment Wax and dry shampoo and Blue Stratos fragrance and skincare. They are also the marketing and distribution arm for Playboy condoms and lubricants for the UK and Ireland.
Rapport original red is an aromatic and spicy fragrance for men originally launched in 1988 by the Shulton company.
Mandate is a popular men’s fragrance and skincare brand launched in 1975 by Shulton Inc., the creators of Old Spice, and has a proven legacy in the men’s grooming market.
Le Jardin is a feminine perfume launched in 1983 by the house of Dana as Max Factor Le Jardin. It is classified as a feminine scent and possesses a blend of soft fresh white flowers.
IN THEIR OWN WORDS: “The acquisition of these classic fragrance brands is very exciting for Three Pears,” said Chairman Edward Dunn. “It further demonstrates our growing position in the global market for classic skincare, personal care, and now fragrance brands. We are able to leverage our international distribution and retail relationships to give these classic products a new lease of life, re-invigorate them and to introduce them to new global markets and to new potential and younger audiences through our established marketing channels, international customer base and distribution that reaches over 40 countries.”
Dunn continued, “These brands have a fantastic history and legacy and have their origins in some well-known fragrance houses. Rapport, for example has international acclaim and is very popular with stockists both here in the UK and overseas, as well as online. For Rapport, Mandate and Le Jardin we will ensure that we continue to develop them as UK brands and will be making sure that all production going forward is UK manufactured in line with our desires as a UK brand House. It is important to us to keep UK manufacturing as an important part of our brand strategy.”
Dunn added, “Focusing on the acquisition and development of UK brands, our manufacturing expertise, together with our understanding of the international market and exporting—provides us with a major competitive edge when it comes to quality, price, innovation and service.”
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